Jenny G. Olson
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Jenny G. Olson
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Welcome to my webpage! I am an Assistant Professor of Marketing at Indiana University's Kelley School of Business.  

​My research centers on consumer behavior within interpersonal contexts, with specific emphasis on (1) consumer financial decision making and (2) social cognition and inferential processes. For example, I examine the interplay between money and couples' relationship formation and quality (e.g., how partners' bank account structure, financial infidelity, and conversations about money affect relationship and financial well-being). I am also interested in how consumers draw inferences (e.g., self-control, moral character, competence) from others' consumption choices. The overarching goal of my work is to understand the reciprocal influence between our own and others’ judgments and consumption decisions. 
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